Insights_en

5Boon_UX A good UX creates an experience that makes users want to return to a company’s products or services. This starts with designing a clear and simple UI that provides information logically while avoiding confusion or frustration. Second, focus on shortening the user journey. Placing frequently used features on the main screen allows users to achieve […]

5Boon_UX Good UX is key to building customer loyalty and increasing brand recognition. When users have a satisfying experience with a product or service, it creates positive memories of the brand, leading to long-term trust and relationships. This ultimately drives repeat visits and consistent purchases. UX is a critical differentiator in a competitive market. Outstanding UX

5Boon_UX One-Point-Up focuses on personal growth by honing in on a single area that suits the individual, rather than aiming for broad, long-term goals. In CXUX, creating impactful experiences often starts with small changes that customers can tangibly feel. For instance, focusing on detailed improvements at specific touchpoints in the customer journey can significantly enhance the

5Boon_UX Tooltips are a UI feature that provides brief descriptions for specific elements, helping reduce confusion and enhance usability by informing users of the functionality of buttons or icons. Sometimes, detailed text explanations are provided, but tooltips can offer a more concise, friendly way to convey this information.   Common tooltips appear only when the

5Boon_UX Dark mode has become a popular choice across many apps and websites for several positive reasons. To ensure that all users can conveniently utilize dark mode, we need to carefully consider various design elements. Emphasizing elements so that they are easily recognizable in dark mode allows users to understand the interface structure more readily and

5Boon_UX Gamification is a technology used in the tech field that adds game elements to website or mobile app environments. One example is Starbucks, which rewards customers with points for their purchases and offers benefits based on their membership level. They also run limited-time frequency events, offering exclusive products as gifts, enhancing a sense of scarcity. TikTok

5Boon_UX The key to creating a memorable brand lies in design. Through visual impact, brands can captivate consumers and make themselves easily recognizable. Apple, for instance, uses its bitten apple logo to symbolize the brand without any text, achieving global recognition. Ferrari has established a bold and unique image with its iconic red sports cars, a

5Boon_UX Branding is the process of conveying the unique value of a specific product/service, company, or individual to consumers. It aims to ensure that consumers can recognize and remember the brand well. Good branding provides consumers with positive experiences, pleasant images, and a sense of trust. This helps strengthen the brand’s uniqueness, customer loyalty, and market

5Boon_UX In today’s world, where the focus has shifted from ownership to valuing diverse experiences and usage, the familiar concept of subscriptions is creating a new lifestyle. The concept of subscriptions is well-known. With monthly or annual subscriptions, users can play their desired music anytime without the hassle of downloading. After the COVID-19 pandemic, services that are

5Boon_UX Until now, each brand’s AVNT (Audio, Video, Navigation, Telematics) design typically had its own unique identity. However, much like smartphone ecosystems, the use of two main operating systems is now permitted. First, Apple’s system is available exclusively to iPhone users. It features a design similar to iOS, characterized by its simple and intuitive user experience. Google’s