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HCD (Human Centered Design) & UX (User eXperience) specialized company Saltcake remodels their CI and website by solidifying their identity and customer interaction. Saltcake has been regarded as the leading company in UX consulting and brand marketing for 15years. They set 2019 as a turning point with enhancing online and offline communication tools. Saltcake removes […]

In terms of creativity, we agreed with “advertisement for advertisement is redundant, so we regarded innovative advertisement as our priority. With positivity, we decided to talk about sincere stories by using various copies and calligraphy. The one-page advertisement had numerous restrictions to cover the entire message with various contents. Therefore, we discussed lots of creative