As companies are considering ESG as their priority issue to take into account, few changes have shown up in the web trends as well.

One of them is to highlight the importance of ESG from visual elements such as hero banners, emphasizing it from the outset and expanding its significance on subpages that delve into substantive and detailed content.

Another is to approach with an innovative storytelling to evoke empathy from users, effectively communicating a company’s practical implementation of ESG management.

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